Push-Polling for Rail Transit
posted in News commentary, Transportation |RTD, Denver’s rail transit lobby group, claims that a poll shows that most voters support a sales tax hike to pay for its boondoggle FasTracks rail plan. Voters previously agreed to a 0.4 percent sales tax increase in 2004, but now RTD says they will have to double it to get the rails built on time.
The actual survey results reveal that this was a “push poll,” meaning the interviewer asked leading questions to get people to support the project.
Early in the poll, the interviewer asked if people rode transit to work. Eighty-five percent answered “never” or “rarely” and only 5 percent said every weekday. This roughly agrees with census data that says that 4.3 percent of Denver-area residents take transit to work. The Antiplanner suspects that the 85 to 95 percent of people who don’t regularly ride transit would support FasTracks only if they think it will relieve congestion or improve the environment.
Then the interviewer explained to at least some of the people being polled that voters approved FasTracks in 2004 “to help relieve traffic congestion.” In reality, FasTracks supporters were very careful never to say that it would relieve congestion — at least when I was in the room with them — because they knew that it would not. (One of the supporters who I frequently debated asked me, “Why do you always make the point that it won’t relieve congestion? We never claim that it will.”)
The survey goes on to ask a series of question about what people think of FasTracks and RTD. More people answered that they thought FasTracks would alleviate congestion than any other answer. Naturally, the interviewers did nothing to dissuade them of this notion.
The next step was to ask what people thought of five different alternatives: build only part of FasTracks, build it all but don’t finish until 2034, increase sales taxes by 0.4 percent to build it all, build some lines only part way, and build only one line and cancel the rest. The answer to raising taxes was that 26 percent thought it was a “very good idea” and 31 percent though it was a “somewhat good idea.”
So far, the poll has not been very biased. One could conclude that 26 percent of people will support FasTracks under any circumstances, while the 31 percent who think it is a “somewhat good idea” might change their minds if they understand how little it will do to relieve traffic congestion or improve environmental quality.
Then the pollster asked another series of questions, including what people thought of such statements as, “FasTracks is needed to help manage traffic congestion,” “FasTracks will protect air quality and the environment in the metro area for generations to come,” and “FasTracks construction should continue until every mile of rail and mass transit in the original plan is built.”
Note that they did not ask people to respond to things like, “RTD’s light rail spews more greenhouse gases, per passenger mile, than an average SUV,” “Denver’s light-rail cars are the emptiest in the country,” or “RTD has gone an average of 43 percent overbudget on its previous light-rail projects.” All of these statements are true, but by asking people to respond to only positive statements, the pollster was conditioning respondents to support FasTracks.
Next, the interviewer asked people if they would support a 0.4 percent sales tax increase to finish FasTracks. Notice that they already asked this question and got 26 percent strongly support and 31 percent somewhat support. Now, after having made all those positive statements about FasTracks, the answer to the very same question is 36 percent strongly support and 28 percent somewhat support. Of course, this is the result that RTD highlighted in its press release. The poll wrapped up with a series of question about why people would support such a tax increase.
This is a completely deceptive polling method. It allows RTD to falsely claim that 64 percent of the public supports a tax increase, when at best it is really 57 percent, while it further tells RTD it needs to continue to exaggerate the benefits of FasTracks to win an election. Of course, that won’t be hard if rail supporters are able to outspend skeptics by 40 to 1 as they were in the 2004 election.




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